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CAREER SUMMARY

Communications professional with over 20 years experience in public relations, including internal and external relations, websites and media relations. Excellent writing and strategic planning skills. Independent consultant in Vancouver and Calgary, Canada; before joining Qatar Petroleum. Former print and broadcast journalist. Member International Association of Business Communicators (IABC). Nationality: Canadian / British

PROFESSIONAL EXPERIENCE

Senior Consultant May – Sept 2007
Hill & Knowlton Middle East (Kuwait City, Kuwait)

Secondee to Mobile Telecommunications Company (MTC) to provide internal communications expertise on a major re-branding initiative. Implemented initiatives to inform and engage 4,000 employees across four countries in the new brand.

Head of HSE Publicity & Promotion May 2005 – May 2007
Qatar Petroleum (Doha, Qatar)

Established a new publicity unit in the state-owned, international oil company to foster an HSE culture and encourage best practice. Developed and implemented communications initiatives; created and produced online and print materials; instituted procedures and established working relationships. Assisted with the 2006 International Energy Forum (IEF) and other major events.

Director, Peridot Projects Jan 1993 – May 2005
Communications Consulting (Vancouver & Calgary, Canada)

Self-employed communications consultant. Conceived developed and implemented strategic communications and marketing initiatives for a diverse client base. Provided communications services and support on a contractual basis. Specialized in science, business and technology.

Managed projects from concept to implementation. Wrote and managed production of a variety of online and print materials, including internal newsletters, feature articles, marketing materials, and website content. Wrote and edited corporate materials for style, clarity and readability. Explained scientific or technical information in a clear and interesting way for lay audiences.

Achievements:

* Calgary Board of Education Foundation – Contract - Director of Marketing and Communications in a new, not-for-profit.
o Developed and implemented strategic communications to support fundraising and engage donors in a competitive market. Planned and implemented a proactive media relations program; revamped the website, organized high profile events and wrote all sponsorship materials. Helped the organization raise its first million dollars. (Oct 2003 – Mar 2005)

* Wireless City – Contract - Communications Manager for Wireless City, a summer showcase of made-in-Calgary wireless technologies.
o Helped raise public awareness about homegrown technology. Organized a kick-off event at City Hall involving three levels of government; planned and implemented ongoing promotion activities; instituted a media relations campaign; managed all internal and external communications, including a new website; wrote all publicity materials. (April – July 2003)

* University of Calgary, President's Office – Contract – Writer for senior administration at one of Canada's top five universities and PR support for new Research Transition Facility.
o Wrote the university's business plans and annual reports; effective member of planning team. Helped to launch the new research transition facility. Provided all communications support, conceived and produced publicity materials and developed a new website www.ucalgary.ca/rtf. Organized a high profile opening event. (6 years)

* Canadian National Research Council (NRC) – Contract – Writer for federal scientific agency.
o Researched and wrote business profiles for national and provincial websites and public information materials. (8 years)

* Canadian Hunter Exploration – Contract - Co-Editor of employee newsletter for one of Canada's largest natural gas companies.
o Wrote, edited and managed production of company's key employee communication tool. Helped to inform staff and celebrate corporate and individual achievements. (1½ years)

* St. Paul's Hospital – Contract - Communications Manager for a major tertiary care, research and teaching hospital.
o Developed and implemented an internal and external communications strategy, including media relations, a staff newsletter, and external publications. Built up a full service public relations office; managed a team of staff and volunteers. (May 1994 – June 1996)

OTHER EXPERIENCE

Reporter – Central Office of Information (COI) (London, UK) May 1992 – Jan 1993
British government's international news agency
* Reporter on Commonwealth issues; covered the Commonwealth Heads of Government Meeting (CHOGM).

Press Officer - The Commonwealth Institute (London, UK) Dec 1990 – May 1992
The international education centre for the Commonwealth.
* Developed and implemented communications and media strategy at national and international levels. Promoted and publicized a variety of high-level conferences and public events. Wrote and managed publication of all corporate communications materials. Managed staff, supervised volunteers and handled protocol.

Information Officer - The University of British Columbia (Vancouver) Mar 1986 – Oct 1990
One of Canada's top three universities.
* Key role in planning and implementing broad communications strategy in conjunction with marketing initiatives. Developed and managed a university-wide national and international media relations program. Organized press conferences and other media events. Advised departments on communications strategy. Wrote publicity and public information materials.

EDUCATION

* Ongoing professional development through IABC
* Business, communication and marketing courses at the University of Calgary and British Columbia Institute of Technology (BCIT)
* BA (Journalism Honours) Carleton University (Ottawa, Canada) 1983
* BA (English Honours) The University of British Columbia (Vancouver, Canada) 1979

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