Resume - B2B Marketing, Product Development, Dealer Management, Market Research

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Resume #79297

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Objective
To obtain a challenging position in marketing with a market leader that utilizes my experience in new product development, product management, sales management and account management

Professional Summary

Experienced, results oriented business development engineer drawing experience from Singapore and India with skills in handling marketing operations of a territory all alone, identifying new business opportunities, justifying new product development investments, determining and documenting new product requirements, developing sales forecasts and product pricing, and launching new products to the marketplace. Proven ability to manage key account relationships and contribute to large-scale projects. Experience with presenting to senior management, representing senior management in discussions with others in the company, meeting with customers, training and assisting dealers as well as OEMs. Customer service oriented with ability to work under pressure with cross-cultural teams.

Education

Nottingham Trent University, UK, pursued at Raffles Academy, Singapore
MBA- Marketing (2004-2006)
Jawaharlal Nehru Technological University, Hyderabad, India
B.Tech (Mechanical Engineering) (2000-2004)

Experience

VEM Technologies Pvt Ltd, Hyderabad, India, 12/2006 – Present.
Sr. Business Development Engineer
VEM Technologies is an engineering solutions company with a dedicated R&D division and manufacturing facility catering services to Defense, Automotive and Home Appliances industries
* Reporting to the Marketing Manager, responsible for all the marketing operations in and around Delhi, National Capital Region of India
* Present the capabilities of the company to prospective customers and converting enquiries into purchase orders
* Contribute to the pre-sales and technical sales activities and post order liaison
* Co-ordinate the compilation of the quotation documents in accordance with the terms and conditions of the tenders
* Work with customers at the R&D design stage and attend to the commercial and quality issues
* Meet with dealers, accounts, end-users, and the sales force to define new product requirements and to document these requirements in product specifications
* Obtaining monthly orders from existing customers and developing / executing account and project strategies to secure new business
* Analyze competitive product offerings in terms of features and benefits as well as price points
* Review product pricing and gross margin goals for existing products annually and establish new product pricing
* Develop new product development plans outlining the process, present to senior management for approval, track the progress of the project and regular liaison with the customers
* Conduct new product training for the sales force and dealer network including providing test units to region managers and key dealers for use in demonstrations
* Represent the company in Defense Exhibitions to grab new customers

RAP Engineers & Consultants Pte Ltd, Singapore, 01/2006 – 06/2006
Engineer – Sales Intern
* Assist the manager in preparing product catalogues
* Assist the engineers in technical write-up
* Create a database of potential customers
* Attend to the calls from customers on technical aspects of Heavy Solids Handling Equipment
* Assure timely delivery of the product and track the shipment

Flextronics International (Singapore) Pte Ltd, Singapore, 07/2005-01/2006
Marketing Intern
* Keeping abreast of the latest market developments of the electronics industry in India through market research
* Assist Marketing Communications Director of Asia in finding out strategic locations to advertise the services of Flextronics
* Prepare regular reports about businesses opportunities for Flextronics
* Represent the company in exhibitions and trade shows in Singapore
* Assist the manager in generating all marketing communications content
* Identify, qualify and select vendors for corporate gifts
* Coordinate logistics and keeping track of shipment of corporate gifts

Achievements
* Convinced management to take up the development of Automobile product, which will bring in revenues of Rs.200 million per annum
* Played a key role in developing the product dealer of Spare parts and exceeded the target of Rs.20 million
* Successfully negotiated 5 defense deals worth Rs.500 million
* Actively involved in coordinating six defense projects for defense laboratories of India
* Received appreciation from the senior management and was called "Marcom Machine" at Flextronics

Computer Skills
* MS Office Word, Excel, PowerPoint, Outllok
* Basic knowledge of Adobe Photoshop

Extra-Curricular Activities
* Led a contingent in National Cadet Corps camp and awarded NCC'A certificate
* Led a music team to be runners up in National Group Singing Competition

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