Resume - JOHN MARDEN - MARKETING AND NEW BUSINESS DEVELOPMENT LEADER

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Resume #84242

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OBJECTIVE: MARKETING AND NEW BUSINESS DEVELOPMENT LEADER

Innovative marketer with more than 15 years experience leading successful global marketing teams to create and sell profitable new products based on customer insight and applied technologies. Change Agent. Expert at market dynamics, developing strategic vision, communicating at all levels, and leading cross-functional teams to execute "big picture" ideas.

BUSINESS LEADERSHIP HIGHLIGHTS 1989-Present
* Developed and led sales of "Impressions" suite of private label marketing services for Deluxe.
* Implemented "Ecomagination" green business initiatives across GE.
* Corporate Marketing Initiatives executive for GE Energy and GE Oil & Gas – Organized Segmentation, "Voice of the Industry" and coordinated GE sales approach.
* Implemented Net Promoter Score customer insight initiative across all GE business units.
* Developed and executed marketing and sales strategies to build Honeywell Energy Services Performance Contracting (ESPC) into a $300M market leader delivering energy solutions to Healthcare, Army & Air Force Bases, Colleges, Public Housing and K-12 markets.
* Incorporated renewable energy solutions into Honeywell ESPC offering. Developed vendor partnerships, built business models, ran marketing and managed sales training.
* Developed profitable Primary Care radiology business for $80M 3M/Imation Medical Imaging.
* Developed, launched and grew $6M Imation Inkjet Media CPG and OEM business.
* Researched and Developed business plans for online energy monitoring/advice/control and buy/leaseback of energy assets through energy supply contract for Unicom Energy Services.
* Led business planning, fulfillment and salesforce development for two unregulated Xcel Energy subsidiaries – $50M Energy Performance Contracting business and Energy Information/Control product line. Later sold to Chevron.

PROFESSIONAL EXPERIENCE
General Electric – Director - Corporate Marketing Initiatives Group 2005-06
Recruited from Honeywell to help shape GE's Marketing strategy across all GE businesses. Reported to GE's Chief Marketing Officer. Led Corporate initiatives to build marketing processes, enhance customer focus, apply Six-Sigma-based rigor to marketing and drive 8% organic growth across GE.
* Led implementation of Net Promoter Score a GE's customer insight metric across GE.
* Managed Ecomagination business initiatives to leverage GE brand in growing environmental markets. Developed, tested and managed Ecomagination requirements with third parties.
* Directed ECOnomics $50K green business plan contest in partnership with Dow Jones. Contest and winners featured in multiple full-color two-page ads in Wall Street Journal, MarketWatch.com and in Barron's "SmartMoney".
* Coached GE teams to pitch $10B+ "Imagination Breakthrough" ideas to CEO for funding.

Honeywell International - Energy Market Segment Manager 2003-05
Led Energy Services Performance Contracting 5-year strategic plan, annual operating plan, product roadmap, marketing and managed annual budgets for Honeywell's Energy Market Segment business growth from $70M to $300M. Energy teams maintained double-digit profitability while growing revenues by 250% and increasing market share from 4% to 12%.
* Developed market sizing, target segments, lead qualification, growth plan and go-to-market execution plan to re-establish Honeywell in the Energy Services business.

JOHN PAUL MARDEN Page Two of Two John@Marden.com

* Developed Integrated Energy Service product to pull through long-term service revenue for funding large onsite energy generation and demand management capital projects.
* Managed Marketing Mix and Product Development Pipeline for Energy Performance Contracting product line, which uses future energy, renewable and operational savings to fund facility, technology and environmental improvements.
* Developed segment models to focus on Department of Defense, Healthcare, K-12 and Higher Education segments for positioning, government partnerships, industry conferences, professional publication PR, improving regulatory climate, direct marketing, demand creation, sales campaigns, solution delivery and win/loss analysis for improvement.
* Created multi-media customer reference database – matrixed by industry/solution/geography.
* Engaged customers and energy team to develop new renewable energy, energy security and energy information/control solutions to be bundled into Performance Contract packages.
* Trained and served as Honeywell Energy Services Media Spokesperson.

Independent Marketing Consultant/Contractor 1999-2003; 2006-Present
Lead cross-functional internal/external product development teams to quickly develop and market test new products based on customer insight. Execute a process of customer insight, collaboration, innovation and behavioral market testing to build solutions that give the customer that wonderful surprise of a needed product delivered the way they want it.
* Clients include Xcel Energy, Unicom Energy Services, StorageTek, Deluxe Corporation and private label marketing services for banks, restaurants and entrepreneurs.
* New products and sales/marketing processes I developed have delivered more than $90M in new annual sales for my clients.

Imation – Marketing Operations Manager (Contractor through Volt) 1997-99
Managed P&L and developed new sales, marketing and distribution channel strategies for $80 million Medical Diagnostic Imaging products to replace those provided by 3M Healthcare before spin-off. Developed marketing program, dealer network, sales and new brand for the growing and profitable radiology clinic market. Promoted to commercialize new growth R&D products based on patents and production capacity into healthcare, imaging and consumer electronics segments. Developed, launched and grew $6M Imation Inkjet Media CPG and OEM business.

Northern States Power (Xcel Energy) – Marketing Manager 1991-97
Cenergy – Unregulated Subsidiary (Now Chevron Energy Solutions) - Developed business plan and managed P&L to grow natural gas marketing acquisition into $50M integrated ESPC business. Created and Managed products, brand and marketing communications team. Led energy services sales and trained salesforce. Secured funding for large capital projects. Developed regional delivery partnerships.

PCL Construction – Project Accountant 1989-1990

NON-CAREER EXPERIENCE
Courage Center Ski Instructor - Provide ski instruction to skiers with physical disabilities.

FORMAL EDUCATION
University of Minnesota – MBA - Marketing
University of Minnesota – BA - Communications and Broadcasting
Associations – Society of Concurrent Product Development, Product Development & Management Association, ASHRAE
Training – Media Spokesperson Training, Spin Selling, Net Promoter Score, Six Sigma Certified, Design for Six Sigma, Oracle DBA, Quality Functional Deployment, Agile/Scrum, MS Office, Website Development, EPA Green Lights.

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Senior Certificate

Chemical engineer with twenty four years of total experience in the Oil & Gas, Oil Processing and Petrochemical industries, in project engineering, design supervision, multi-discipline engineering co-ordination, contract management, commissioning supervision and construction management.

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Results oriented International Project Manager (IPM) with extensive development experience and strong concentrations in the Telecommunication (s/w and h/w development), Electronic, Automotive and Construction Industries.

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My levels of enthusiasm, experience and interpersonal skills provide an excellent match for the requirements of a SAFETY position with-in any company.

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MBA, 100% Spanish and English.

Executive management, business development, supply chain, IT, embeded system

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Experience in Construction Management, currently employed as Estimator/Planner. Underground Utilities.

Around 9 years of work experience in EPC Project Planning, Monitoring and Control functions. Possess a strong working knowledge of several Scheduling software applications including PRIMAVERA P3 3.1, MS PROJECT, SURETRAK, EXCEL, POWER POINT etc.

JOHN MARDEN - MARKETING AND NEW BUSINESS DEVELOPMENT LEADER

Project Manager, Mechanical Engineer with 20 years experience in Gas Turbine Industry

Primavera Project Planning Mining, Oil and Gas

Over 18 years' experience in design and construction of water & wastewater treatment projects - industrial & municipal

B. Sc. in Civil Engineering & MBA in Riyadh, Saudi Arabia

Senior EPC/EPCM Manager with +30 years experience of successful multi-disciplined project & program management; successfully organizing, managing and directing large mining, heavy civil and infrastructure projects

Experienced oil/gas/mining/heavy civil project manager. Currently PMT Construction Manager on $8.5 billion dollar project.

Experience includes project management, construction management, geotechnical engineering, engineering design and resident engineering construction observation.

SUPERVISOR AUTOMOTIVE FACTORY, RESIDENTUAL / COMMERICAL SUPERINTENDENT

B.S. Mechanical Engineer. Member of Mechanical Engineer’s Chamber / TURKEY; Qualifications : Bachelor of Science in Mechanical Engineering (University of Anadolu / TURKEY 1980-1984) , Certified Welding Inspector ( CSWIP 3.1, Cert No: 37291, E

Project Interface Manager, Stategy Planning, Engineering/Projects Development/Management/Controls

I am working in oil, gas and offshore projects and plants from 14 yrs in india, middle east and europe for multinationals for erection, commissioing and projects.

Career Objective I am looking forward to develop my academic background and career related experience in Construction field.

expertise in environmental water policy and economic background. Currently working at the Ministry of Water and Irrigation in Jordan as an advisor and assistant to the Minister Dr Hazim El-Naser.

Civil engineer with extensive experience in overseas contract management including West Africa.

To utilize my acquired background in the field of Electrical Engineering as well as my higher education in Engineering Management and to perform quality work in a professional career related to my technical skills

Twenty nine years of engineering management experience for which 24 years in the oil, gas and shipping industry -EPC projects which includes: Project management, conceptual, feasibility studies, FEED and detailed design engineering, procurement, planning, organizing, QA /QC, construction,

Onshore/Offshore Medic,very experienced medical doctor with long years of medical service

Highly Experienced Operations Leader with expertise in guiding fundamental growth in the heavy equipment and manufacturing industries.

Manager of Projects; Operations manager for OSV,DSV AHTS etc. Construction manager;Workshop manager

Lead six sigma, APQP, cost savings

35 YEARS ELECTRICAL ENGINEER/HV/PLC

Bachelor of Engineering with over 27 years experience in Process Automation & Control industry.

Professional Engineer with extensive international experience in chemical/environmental engineering and Construction Management. Very proficient in Project Mangement tools. Doctorate degree in Chemeical Engineering and pursuing PMP certification.

National sales & marketing rainmaker; F1500 specialty; top five on every sales team.

Skills: Critical thinking, active listening, negotiation, persuasion. Qualifications: Product /Proyect /Marketing Manager

15 years Domestic and International Management experience. B.Sc. Mining Engineering.

An experienced Manager with Expertise in the Establishment of Various Client and Industry Specific Databases with an emphasis on Staff Training, Security, Storage, Sorting, Manipulation, Distribution and Archiving of information and data for a diverse variety of clients. Experience gained in infor

SAP, Project Management

International Project Manager

Experience includes Cost Engineering, Electrical/Instrumentation Estimating, Construction Electrical Engineering and proprietary software support. Duties include reporting of various kinds, forecasting, change management, staffing plans, cash flows and more.

Project Management/Engineering/Construction, with over 25 years of professional experience in EPC projects, in Management, Engineering and Construction in oil and gas field, infrastructures, site development, roads, airstrips and buildings, Proven Project Management skills with post responsibility

Estimation, Quantity survey, planning, design

Level II certificate in PT,RT,MT and UT..Confident to take up any job in oil field industry.Good knowledge in drawings,construction materials,welding standard,piping,test pack completion etc..

Safety and Health Manager with international experience seeks a challenging and fulfilling position with a company that encourages and rewards ideas, initiative, perseverance, and accomplishment.

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